Business Research - 786 Words

Business Research Ethics University Of Phoenix RES/351 PA12BSB01 Instructor: Dr. Jay Deb Workshop/ Week No.: 2 September 4, 2012 Business Research Ethics â€Å"Many patients volunteer for research in the hope that the knowledge generated will benefit others. When a company deceives them into volunteering for a useless study, it cynically exploits their good will, undermining the cause of legitimate research everywhere (Elliot, 2011).† Last year, the Archives of Internal Medicine published a scornful re-evaluation of a 12-year-old research study of Neurontin. Neurontin is a seizure drug made by Pfizer. This particular research included more than 2,700 subjects and was carried out by Parke-Davis which is now a part of†¦show more content†¦According to Elliot the litigation documents showed that this study was conducted by Merck’s Marketing Department. How can studies that cause danger to human subjects draw so little attention? The answer is given to us by Elliot (2011). He says, â€Å"In an age of for-profit clinical research, this is the new face of scandal. Pharmaceutical companies promote their drugs with pseudo-studies that have little if any scientific merit, and patients naively sign up, unaware of the ways in which they are being used. Nobody really knows how often companies conduct such trials, but they appear with alarming regularity in pharmaceutical marketing documents.† In the past most research studies were conducted in academic settings. Due to the costs of such studies, pharmaceutical companies realized that it would be faster and less expensive to conduct trials in a more private setting. The outcomes for these studies are not for knowledge but for profit. This unethical approach to research studies should be identified and put to an end. Research subjects should be protected and acknowledged for their courage to partake in such studies not be forgotten. The main source of protection for research subjects is a patchwork system of ethics committees known as institutional review boards, or I.R.B.’s (Elliot, 2011). To ensure that research studies are ethically sound the I.R.B., a small, federally empowered group, reviews researchShow MoreRelatedBusiness Research : Business And Management Research1396 Words   |  6 PagesBusiness Research Assignment 1 ‘Business and management research is a systematic inquiry that helps to solve business problems and contributes to management knowledge. It is an applied research.’ (Wiki) According to Easterby-Smith (2008), business and management research focuses on four factors: - Information access is very important for managers. It makes competitive advantage for them, especially in the era of information technology. - Managers need information produced by the classical researchRead MoreBusiness Research1332 Words   |  6 PagesBusiness Research Method RES/320 Business Research Methods Chapter 7: 2. How do data from qualitative research differ from data in quantitative research? The difference in data from qualitative research and data from quantitative research is found in their root words, quality and quantity. Qualitative research data is the opinions of a certain group. This research also captures the why, would, and how the target audience react to certain issues, situationsRead MoreBusiness Research Methods1575 Words   |  7 PagesBusiness Research Methods Ââ€" BU2S01 2006/7 Academic Season Assignment 1 Cut off date: Friday, 15th December 2006 You are required to evaluate the in terms of purposes, audiences and general strengths and weaknesses. The essay will account for 40% of the overall mark. Indicative word count: 1500 words. Note that you will need to submit your coursework to the Business School reception by 12pm (noon). Research Ââ€" an investigation involving the process of enquiry and discoveryRead MoreA Research Study On Business Research2469 Words   |  10 PagesCHAPTER 3 RESEARCH METHODOLOGY 1. Introduction Business research is considered as a truth seeking function that collects, analyses and reports information which enables decision makers to become more effective in their decision making (Alvesson and Deetz, 2000). Conducting primary research is inevitable as far as the aim of this research is concerned. However it is vital that the right kind of methodology be adopted which helps the researcher to achieve the research aim properly. In the selectionRead MoreResearch of Restaraunt for Business Research Essay2399 Words   |  10 PagesTable of Contents Introduction 3 Research Objectives 3 Research Questions 4 Answers to Research Questions 5 Answer to Research Question 1. 5 Answer to Question 2. 6 Answer to Question 3. 7 Answer to Question 4. 8 Answer to Question 5. 9 Answer to Question 6. 10 Recommendations for the Remington’s Restaurant 11 References 14 Introduction The Remington restaurant, located in Tampa Florida, wanted to better understand their customer’s views and opinions of the restaurantRead MoreBusiness Research Design5304 Words   |  22 Pagesï » ¿BUSINESS RESEARCH DESIGNS Topics to be covered Business Research Design : Exploratory, Descriptive Causal Research Exploratory Research: Meaning, suitability, collection, hypothesis formulation Descriptive Research: Meaning, Types of Descriptive studies, data collection methods Causal Research: Meaning, various types of experimental designs, types of errors affecting research design Business Research Design - A research design is a framework or blueprint for conducting the marketingRead MoreApplied Business Research3553 Words   |  15 PagesThe University of Liverpool The Management School Applied Business Research Methods (ULMS515) Research Proposal PROPOSAL TITLE: Supermarket discounts: do they offer genuine benefits or are they â€Å"buying traps† Name: HU LIXIANG Student Number: 200908448 MSc Major: Consumer Marketing 1. Project Title Supermarket discounts: do they offer genuine benefits or are they â€Å"buying traps† 1.1. Introduction Generally speaking, people believe a discount in the supermarket is somethingRead MoreBusiness Research Methods2735 Words   |  11 PagesBUSINESS RESEARCH METHODS Subject: Common problems, issues and constraints faced by business researchers during the Research Process Introduction: Business research involves the systematic and objective process of gathering data and transforming it into useful information. The research process is not confined around a single universal methodology. Infact it differs from one research study to another depending on the purpose of the research, the industry/ sector of the client company concernedRead MoreMarket Research Methods For Business1361 Words   |  6 PagesMarket research methods in business Primary research is data that is gathered first hand from an original source, and has not been collected before. It often involves going out and asking people for information, hence its alternative name field research. Observational research involves watching and observing people’s activities. For example, businesses use cookies on their websites in order to track what pages users are visiting on their website. By using cookies, businesses will be able to knowRead MoreBusiness Research3093 Words   |  13 Pagesfor a last ten-five years literature * key word(s) searching in present I used words such as ‘Globalization†, â€Å"Sustainability, etc. * refining the search on stakeholder theory. I selected articles from journals in ABS (Association of Business Schools) list rated level â€Å"3† and â€Å"4† only. (ABS,2012) During this log I passed some stages: * search literature on the stakeholder theory * review the literature * select articles Google Scholar Thus, my search began with a preference